Search

Post Production Articles

Creative COW Magazine
Creative COW Magazine : Post Production Articles
TV & Movie Appreciation
The Giver Blooms with Color from Technicolor PostWorks NYThe Giver Blooms with Color from Technicolor PostWorks NY

The Giver centers on a boy who comes to question the colorless, utopian community he has grown up in after learning about the "real" world from an elderly man. The reawakening of the boy's memories and emotions is reflected in his growing ability to see in color. This gentle transition from b&w to color was handled by Technicolor-PostWorks' boutique finishing facility, The Room, which handled numerous creative and technical challenges in post production.

  09/03/2014
Author: Technicolor PostWorks
TV & Movie Appreciation
Television VFX:A Different Kind of Beast at Stargate StudiosTelevision VFX:A Different Kind of Beast at Stargate Studios

Nightmare-spawning VFX, gruesome yet realistic shots for monsters we're glad are on the other side of the television glass, heart-wrenching, but necessarily believable medical drama effects are all but part of a working day at Stargate Studios. Working a television post production schedule is a beast all its own, and here, they tame the beast a bit with some great VFX and some mocha Pro magic...

  09/03/2014
Author: Imagineer Systems
Adobe After Effects
Zero VFX: Why Some Effects Are Better UnseenZero VFX: Why Some Effects Are Better Unseen

Kyle Andal and Gerard Andal, lead compositors at Zero VFX, bring invisible post-production magic to several films - including 2014 Academy Award-winning "American Hustle," in which the team helped transform 2013 Boston to 1978 New York - and also several commercial shots with mocha Pro.

  08/28/2014
Author: Imagineer Systems
TV & Movie Appreciation
Sink or Swim in Hollywood:Editor William Boodell & SharknadoSink or Swim in Hollywood:Editor William Boodell & Sharknado

When editor William (Bill) Boodell came to LA, he didn't expect to ever be associated with a shark tornado -- I mean, who is? And now Sharknado (the first one), is a part of mainstream pop culture even a year later and his best known work to date. If you talk to Bill for five minutes, you'll discover that he's a film connoisseur with a near-concerning catalog of directors, editors, and filmmaking theory in his head, and an up-and-coming editor with a unique post-film path to Hollywood that anyone can learn from.

  08/17/2014
Author: Kylee Wall
Adobe Premiere Pro
Cooking With Premiere Pro CC on PBS's America's Test KitchenCooking With Premiere Pro CC on PBS's America's Test Kitchen

As America's Test Kitchen enters its 15th season on PBS, they've made the switch to Premiere Pro Creative Cloud. Post-production Supervisor and director Herb Sevush has been with the show from the beginning, and confessed some trepidation moving away from FCP 7, but has found it to be a great fit for their data-intensive, increasingly 4K multicam production, and his work with remote editors. Here, Herb offers some insights into both the why and the how of their switch, with special attention to Premiere Pro CC's approach to multicam.

  07/21/2014
Author: Herb Sevush
Art of the Edit
Under the Dome with Encore VFX Supervisor Stephan FleetUnder the Dome with Encore VFX Supervisor Stephan Fleet

Visual effects are at the heart of Under the Dome, a hit CBS drama based on a novel by Stephen King, about a town trapped under an invisible dome that isolates it from the rest of the world. Read how Encore VFX created the dome itself for Season One, and other effects, as well as providing a full range of on-set and post services, all while translating the languages of many different disciplines into a single, unified vision.

  06/30/2014
Author: Stephan Fleet
Art of the Edit
Saturday Night Live's Film Unit: Making TV FastSaturday Night Live's Film Unit: Making TV Fast

Saturday Night Live's film unit produces a pre-taped segment for every live show, with nearly all of production and post happening within a 48 hour period. Director of Photography Alex Buono and editor Adam Epstein rely heavily on communication, improvisational filmmaking skills and the flexibility of their toolset -- including Adobe Creative Cloud -- to hit their deadlines and bring film spots to air each Saturday night.

  06/23/2014
Author: Kylee Wall
Better Technology For Better Brand EngagementBetter Technology For Better Brand Engagement

Whisper Media is a Singapore-based advertising company specializing in post-production branding and product placement. With incredibly tight deadlines, and massive files to move, Whisper used Signiant Media Shuttle to reduce transfer times from 24 hours to less than 30 minutes.

  06/15/2014
Author: Manav Kapoor
Art of the Edit
Cool Workflow Tools for the Post Production PipelineCool Workflow Tools for the Post Production Pipeline

Lots of neat stuff was introduced to the video production world this month, so I decided to put together a few bits of the coolest of the stuff. You may or may not have a use for all of these things now, but what they represent for workflow efficiencies for the future -- in prepping dailies, live productions, music editing, or even uploads and downloads -- is pretty cool.

  04/12/2014
Author: Kylee Wall
AVID
Avid Dips Their Toes into the Subscription WatersAvid Dips Their Toes into the Subscription Waters

Now Avid is dipping their toes into the subscription model and for editors everywhere, this is a GREAT development. Avid offering the subscription model plays well into the small shop / independent editor / independent post house extremely well

  04/06/2014
Author: Walter Biscardi
Adobe Creative Cloud
Adobe Creative Cloud Adds Speed and Ease for Video ProducersAdobe Creative Cloud Adds Speed and Ease for Video Producers

Adobe Creative Cloud's video applications create a post-production pipeline for all types of video content creators, and major updates to that toolkit aim to make content creation faster, easier, and more exciting.

  04/01/2014
Author: Kylee Wall
Art of the Edit
360 Degrees of Historical Immersion360 Degrees of Historical Immersion

How do you tell a story visually without a frame? Mike Sullivan had to build a 360° museum film from 4K footage from the Sony F-55, 9 2K cameras in a dedicated rig, 100 actors, and horses, explosives and a crew of 45 -- and it turns out that figuring out how to tell a story in 360° was only the first of many post challenges that Mike had to face.

  03/15/2014
Author: Mike Sullivan
TV & Movie Appreciation
Stereo 3D Post Perfection for Russian War Epic StalingradStereo 3D Post Perfection for Russian War Epic Stalingrad

The film Stalingrad is an epic look at the battle that turned the tide of World War II, and already the highest-grossing film in Russian history. It is also the first Russian film to be shot and produced for IMAX 3D, which posed some new challenges for the filmmakers, specially in post. Stalingrad opens Feb. 28 for an exclusive engagement in IMAX 3D theaters, and here's your chance to take a closer look at its making.

  02/24/2014
Author: Tim Wilson
Cinematography
Technology 2014 | Production, Post & Beyond: Part TWOTechnology 2014 | Production, Post & Beyond: Part TWO

What were the big technology trends in media and entertainment over the past year? What's going to be significant in the coming year? Those are questions that many of us are asking, so we went to some of our savviest Creative COW contributors to ask their opinions of where we've been and where we're going. Here in Part 2, our conrtibutors offer in-depth insights. (See Part 1 for a broader industry overview.)

  01/06/2014
Author: Debra Kaufman
Cinematography
Technology 2014 | Production, Post & Beyond: Part ONETechnology 2014 | Production, Post & Beyond: Part ONE

What were the big technology trends in media and entertainment over the past year? What's going to be significant in the coming year? Those are questions that many of us are asking, so we went to some of our savviest Creative COW contributors to ask their opinions of where we've been and where we're going. Here in Part 1, we offer an overview of their perspectives. (See Part 2 for their additional insights.)

  01/06/2014
Author: Debra Kaufman
Art of the Edit
The Production Process Part THREE: Post-Production/DeliveryThe Production Process Part THREE: Post-Production/Delivery

In this series, Biscardi Creative Founder, Walter Biscardi, Jr. "demystifies" the video production process. In Part 3, Walter and Nicole discuss the final two steps of the process: Post Production and Delivery. Editorial, Graphics, Sound, Color Grading and more make up the Post Production process and Walter explains what all of these elements are and how they come together to make your final project.

  12/20/2013
Author: Walter Biscardi
TV & Movie Appreciation
Creating the 3D in GravityCreating the 3D in Gravity

Gravity, the highly-acclaimed, intensely emotional space thriller, has been hailed as some of the - if not the VERY - best 3D footage ever seen on the big screen. This has led to some surprise when learning that Gravity was NOT shot in 3D. However, it wasn't entirely converted in post either. It featured an innovative and unique workflow that incorporated 3D conversion during production as well as a complex integration with 3D VFX. In a conversation with Prime Focus World, we find out how they did it.

  10/21/2013
Author: Debra Kaufman
A Conversation with Bill Feightner, New Colorfront CTOA Conversation with Bill Feightner, New Colorfront CTO

Image scientist Bill Feightner has been responsible for many of the industry's visual creative milestones, including digital color separation and the world's first 4K DI. Just prior to receiving a SPMTE Lifetime Achievement Award -- ready to join his Emmy Award and Technical Achievement Award from AMPAS -- we spoke to Bill about co-founding EFILM, his new role at Colorfront, and the future of color and image science, remote collaboration, and post-production operations.

  10/19/2013
Author: Debra Kaufman
Broadcasting
Will 2014 Be the Year of 4K?Will 2014 Be the Year of 4K?

UltraHD, or 4K, has been making an appearance at trade shows for the last couple of years. At this year's IBC in Amsterdam, the demonstrations and products pushed forward the idea that 4K is a possibility for TV distribution and general production and post. Creative COW takes a look at the offerings and the opportunities.

  09/27/2013
Author: Debra Kaufman
Art of the Edit
Women In Post Join ForcesWomen In Post Join Forces

Women in Post is a new HPA (Hollywood Post Alliance) committee formed by and for a decidedly minority group in the world of film/TV high technology. After three meetings -- two of them successful round table discussions, featuring accomplished women in the industry -- the group is expanding its plans to offer networking, mentoring and camaraderie and more.

  08/30/2013
Author: Debra Kaufman
Art of the Edit
Workflow: Industry Pros Face the ChallengesWorkflow: Industry Pros Face the Challenges

With the rise of 4K, the film/TV industry faces a new set of challenges in acquisition, post production, distribution, media management and storage. Many executives remember all too well how the often-painful adoption of HD created upheavals in the production and post chain, and now, only a few years later, the ante is being upped to 4K.

  07/03/2013
Author: Debra Kaufman
Blackmagic Design
Arrested Development at ShapeshifterArrested Development at Shapeshifter

Shapeshifter in Los Angeles most recently color-corrected and added VFX to ten of the new 15 episodes of the cult TV show Arrested Development. The job came to the full-service post facility almost accidentally, when colorist Randy Coonfield advised the production on how to best round-trip between the company's Avids and its DaVinci Resolve from Blackmagic Design. Since all 15 episodes were released at once, Randy had his hands full, often color-correcting two episodes at a time to make the final push, turning out an entire season in a matter of days. Here, Randy Coonfield talks to Creative COW about what it took to get this new on-demand season out and streaming.

  05/30/2013
Author: Randy Coonfield
Film History & Appreciation
Iron Man 3, Marvel & The Future of the SuperheroIron Man 3, Marvel & The Future of the Superhero

Victoria Alonso, Marvel Studios Executive Vice President of Visual Effects and Post Production, began her career in the early days of the digital visual effects industry. We had the wonderful opportunity to speak with Victoria about the Iron Man movies, post production's evolution, remote dailies and coloring on set, 4K & HFR, and keeping the modern superhero movie fresh.

  05/10/2013
Author: Debra Kaufman
Matrox Video Systems
NAB 2013: Matrox Video SystemsNAB 2013: Matrox Video Systems

At NAB 2013, Matrox Graphics' new Mojito 4K is a quad 3G-SDI 4K video monitoring card aimed at Adobe professional editing on the Windows platform. Also new is Matrox Monarch HD, an under-$1,000 compact video streaming/ recording appliance designed for users who need to simultaneously stream a live event and record a Blu-ray quality version for post-event editing. The company also debuted Matrox Avio F125, fiber-optic KVM extenders that separate dual HD video, keyboard, mouse, stereo analog audio and USB 2.0 devices from a workstation and plays back HD, 2K and 4K video without dropped frames at maximum distances of 4 km. KVM extenders are also now compatible with APCON IntellaPatch Series 3000 XE network switches.

  04/26/2013
Author: Debra Kaufman
NAB Expo
NAB 2013: JB&A, SNS, Square Box, TelestreamNAB 2013: JB&A, SNS, Square Box, Telestream

At JB&A's annual Pre-NAB Special Event, the media management company brought together a range of companies representing the entire production/post pipeline, to show off a range of workflow solutions. Some of those companies included Christie, which showcased its new Phoenix content management system; Square Box, which unveiled Version 10.0 of its CatDV Digital Asset Management software; Studio Network Solutions (SNS), which debuted EVO v5, major hardware and OS upgrade to its EVO shared storage server; and Telestream, which introduced new products and capabilities for its Vantge video transcoding and workflow orchestration products.

  04/26/2013
Author: Debra Kaufman
NAB Expo
NAB 2013: PanasonicNAB 2013: Panasonic

Panasonic used NAB 2013 to unveil a number of new products and technologies. Chief among them was the third generation VariCam, the first to incorporate Panasonic's new AVC-ULTRA video codec for native 1080/60p operation. The company also unveiled the AJ-PD500, its first P2 HD recorder with native AVC-ULTRA recording and built-in microP2 card slots - and the first to record in full-resolution, 10-bit 1080/60p (in AVC-Intra Class100). Also new from Panasonic was the the BT-4LH310, a 31-inch 4096 x 2160 resolution LCD monitor, an important piece in the move to UltraHD/4K production and post.

  04/22/2013
Author: Debra Kaufman
Archiving and Back-Up
NAB 2013: Bob Zelin: The Evolution & RevolutionNAB 2013: Bob Zelin: The Evolution & Revolution

Calling Bob Zelin one of the industry's most respected voices of engineering and systems experience is an understatement. (We might also have to add "most feared.") For over 20 years, he has been at the leading edge of building next-generation post houses and broadcast facilities using the latest, greatest, and most affordable new technology. He's also been around long enough to have seen through an awful lot of hype, so when Bob drops the "R" word, it's because he really believes it's revolutionary himself. His coverage of the 2013 NAB Show is once again don't-miss reading.

  04/22/2013
Author: Bob Zelin
NAB Expo
NAB 2013: Quantel Focuses on UltraHD WorkflowNAB 2013: Quantel Focuses on UltraHD Workflow

Quantel introduced a range of products that empower UltraHD/4K and even 8K production. Partnerships with AJA (for its Corvid Ultra video card) and NVIDIA (for its Tesla accelerator) have made Pablo Rio capable of high resolution work, including 4K at 60 fps. The company also enabled broadcast and post production workflows with enhancements with QTube, Enterprise sQ and Quantel revolutionQ. Quantel is also now involved in furthering FIMS (Framework for Interoperable Media Services), an initiative jointly managed by the EBU and AMWA to define standards for Service Oriented Architecture systems. With regard to Stereo 3D, Quantel also introduced SynthIA which enables interaxial adjustments in post as well as other manipulations.

  04/19/2013
Author: Debra Kaufman
Adobe SpeedGrade
NAB 2013: On the Post Production Trail - Wrap UpNAB 2013: On the Post Production Trail - Wrap Up

Finally at home from an eventful NAB, Dennis Kutchera sorts through his show notes to deliver to COW readers thoughts on 4K and HD, hints on Adobe's upgrades on Premiere Pro and Adobe SpeedGrade, and the advantages of FilmLight's Baselight.

  04/15/2013
Author: Dennis Kutchera
NAB Expo
NAB 2013: On the Post Production Trail - Day FourNAB 2013: On the Post Production Trail - Day Four

Visits to G-Technology, RED, Shortcuts HD, CalDigit and spending the last part of day four of NAB 2013 at the HP booth with a detailed look at the HP Z820 made for a fantastic day.

  04/12/2013
Author: Dennis Kutchera
NAB Expo
NAB 2013: On the Post Production Trail - Day ThreeNAB 2013: On the Post Production Trail - Day Three

Dennis Kutchera reports on Day Three at NAB 2013. Excitement is still buzzing, especially for Autodesk Smoke 2013, TV Logic, the 6K RED Dragon and the Technicolor session on color in the filmmaking process.

  04/11/2013
Author: Dennis Kutchera
NAB Expo
NAB 2013: On the Post Production Trail - Day TwoNAB 2013: On the Post Production Trail - Day Two

Take a look at the NAB Show floor through the eyes of Dennis Kutchera, who is hot on the Post Production trail. Day two finds him looking at Sony and Panasonic booths, the Autodesk Smoke 2013 presentation and some lust-worthy grading monitors.

  04/10/2013
Author: Dennis Kutchera
NAB Expo
NAB 2013: On the Post Production Trail - Day OneNAB 2013: On the Post Production Trail - Day One

Dennis Kutchera heads out to NAB 2013 on the Post Production Trail. He has a mind to see what's new for the post world - here are a few of his first impressions.

  04/10/2013
Author: Dennis Kutchera
Broadcasting
The Future of Television-HPA Tech Retreat Unites Techy TypesThe Future of Television-HPA Tech Retreat Unites Techy Types

A who’s who of the country’s broadcast, film and TV post production industry convened in Indian Wells, California to listen to tech presentations on everything from Ultra HDTV to Mobile DTV and chew over the latest conundrums. Next year’s HPA Tech Retreat will take place Feb. 17 through 21.

  03/11/2013
Author: Debra Kaufman
RED Camera
House of CardsHouse of Cards

Netflix is distributing all 13 episodes of its first season House of Cards at once, on streaming platforms. That's not all that makes this new political drama series unique. With David Fincher as an executive producer and director of the first two episodes, you'd expect a digitally-savvy pipeline and you'd be correct. In this story, Fincher's post production supervisor Peter Mavromates and assistant editor Tyler Nelson talk about how FotoKem's newly evolved nextLAB system played a role in streamlining the post pipeline.

  02/06/2013
Author: Debra Kaufman
Cinematography
The Camera Is An Eye - Not A Vacuum Or A GunThe Camera Is An Eye - Not A Vacuum Or A Gun

This article is intended to be a friendly guidepost for all shooters who wish to improve their craft. At the highest level, you, the shooter, are involved in one of the greatest art forms the world has ever known. At the lowest level, you, the shooter, are still involved in one of the greatest art forms the world has ever known. Find out how to channel your "Inner-Welles" and create the majestic poetry we all crave from your art.

  02/05/2013
Author: David Allison
What Computer Should I Buy?
Solving the Mystery of Getting AheadSolving the Mystery of Getting Ahead

With a BAFTA for audio in hand, Bang Post Production has a new game afoot for picture post in Wales.

  01/31/2013
Author: Glenn Collict
What Computer Should I Buy?
AlphaDogs Editorial: A Cross Platform HouseAlphaDogs Editorial: A Cross Platform House

How adding HP workstations to a previously all-Mac shop has made better business sense for one of Burbank's premiere post houses.

  01/31/2013
Author: Terence Curren
What Computer Should I Buy?
No Time To Waste!No Time To Waste!

Dylan Reeve, Post Supervisor & Finishing Editor for South Pacific Pictures pushes 250 episodes per year of New Zealand's #1 show, "Shortland Street" through the pipeline.

  01/31/2013
Author: Dylan Reeve
Broadcasting
Digital Asset Management in Broadcast and Post ProductionDigital Asset Management in Broadcast and Post Production

One of the least considered functions at many studios is Digital Asset Management (DAM). More attention needs to be spent on this mostly under-used asset. Many files are created and then unceremoniously dumped into outer space, never to be seen again. However, it doesn't have to be that way; once created, digital assets become a goldmine that just keep giving.

  11/29/2012
Author: Ryan Salazar
Apple FCPX Techniques
SHOOT>EDIT with RED and FCP XSHOOT>EDIT with RED and FCP X

Embracing FCP X and the RED Camera System from the earliest releases has been proven a successful choice for filmmaker David Battistella, whose enticing respect for the RED/FCPX workflow shines through from detailed explanation to his finished work. Everything we dreamed RED could be in post is beginning to unfold with the new FCP X update.

  11/21/2012
Author: David Battistella
Art of the Edit
Parenthood in Post Production Part THREE: An Editor MomParenthood in Post Production Part THREE: An Editor Mom

Balancing parenthood and post-production is a challenge for anyone. As it turns out, it's not only possible to balance being a good mother with being a good editor, but it happens a LOT. Women in every kind of video production market from LA to the Heartland to the deep South are providing for their families, making sacrifices, and pursuing their life's passion...and one of them is Monica Daniel.

  11/06/2012
Author: Kylee Wall
Art of the Edit
Parenthood in Post Production Part TWO: Modern Director MomParenthood in Post Production Part TWO: Modern Director Mom

In Kylee's exploration of having a family in the video industry, she wondered what parenthood looked like to a director. For Kate Chaplin, a writer/director, it turns out that question is just the opposite as it turns from "How do kids fit into my world? to "How have children inspired me to pursue my dreams?". Read Part TWO of this heart-felt series.

  10/22/2012
Author: Kylee Wall
Art of the Edit
Parenthood in Post Production Part ONE: Being an Editor DadParenthood in Post Production Part ONE: Being an Editor Dad

Balancing parenthood and post-production is a challenge for anyone - especially if you decide to make a cross-country move to LA with a two year old in tow. In this interview, freelance editor Tim Wilsbach tells us about how he manages a busy editing career and life at home with his wife and son.

  10/22/2012
Author: Kylee Wall
Cinematography
Hollywood 3D Masters Talk StereoscopyHollywood 3D Masters Talk Stereoscopy

A group of production and post production experts in 3D filmmaking sat down to talk about what they've learned from their experiences, how they define best practices and why they love 3D filmmaking. Creative COW was there to report on the conversation.

  10/19/2012
Author: Debra Kaufman
Broadcasting
Rewiring, Automating and Scaling Up for Broadcast PostRewiring, Automating and Scaling Up for Broadcast Post

How do 34 staffers produce 1,850+ Television spots & 600+ Radio spots...every month? Automation. Ryan Salazar also rewired studioZ's entire facility top to bottom for digital workflows that can still accommodate the HDCAM some of their clients still require. Combine that with a new machine room, 40 servers, eight Pro Tools suites, triple-redundant archive backups, and you'll find a facility that constantly rebuilds itself for the future.

  09/27/2012
Author: Ryan Salazar
Sorenson Squeeze
IBC 2012: Sorenson Media Introduces Squeeze PremiumIBC 2012: Sorenson Media Introduces Squeeze Premium

Sorenson Media has introduced Squeeze Premium, a version of its flagship Squeeze encoding engine that is now designed to work in a server environment. Developed in response to customer demand, Squeeze Premium shares many similarities with the desktop version - including user interface - which makes it easy to learn and use. At the same time, Premium frees up editors and computers in the post house environment, streamlining workflow and efficiencies.

  09/10/2012
Author: Debra Kaufman
Cinematography
High Frame Rate CinemaHigh Frame Rate Cinema

All eyes are on High Frame Rate cinema, the latest technology shift touted by such heavyweight filmmakers as Peter Jackson and Jim Cameron. But how many frames per second is ideal? How does HFR cinema change the workflow and the bottom line? This group of experts weighed in on why we should be excited by the opportunities of HFR cinema and what we can expect in day-to-day production and post workflows.

  08/16/2012
Author: Debra Kaufman
What Computer Should I Buy?
ProMAX ONE: Looking at the HeroProMAX ONE: Looking at the Hero

ProMAX has put together a beast of a creative workstation designed to serve a host of needs in production, particularly Post, and Walter Biscardi put the beast to a grueling test.

  06/21/2012
Author: Walter Biscardi
Apple FCPX or Not: The Debate
For your Bovine Mastication and Consideration: FCPX Can WorkFor your Bovine Mastication and Consideration: FCPX Can Work

After coming across and commenting on a post in the forums concerning FCPX and its current popularity and possibility for serious editing use, Charlie Austin was contacted by Tim Wilson to expand his original thoughts for Bovine consumption. Care to chew the cud with us?

  05/31/2012
Author: Charlie Austin
Apple FCPX or Not: The Debate
Post Production: Did Everything Change in Post?Post Production: Did Everything Change in Post?

In this article, Walter Biscardi discusses the state of Post Production as he sees it in these months since the June release of FCPX, including comments on the latest 10.0.1 release.

  09/21/2011
Author: Walter Biscardi
Apple FCPX or Not: The Debate
The Magnetic Timeline -- Thoughts on Apple's New ParadigmThe Magnetic Timeline -- Thoughts on Apple's New Paradigm

With its June 21 release of Final Cut Pro X, Apple shocked the entire post-production industry. David Lawrence set out to understand just exactly what Apple had done to a tool that, for many of us, is the cornerstone of our livelihoods. The changes in FCPX are broad, deep and many. This article will focus on just one aspect of these changes -- the main NLE editing interface an editor uses for the bulk of their work -- the timeline.

  07/29/2011
Author: David Lawrence
Apple FCPX - Final Cut Pro X
FCPX: Why We Can't Use Final Cut Pro X at Our CompaniesFCPX: Why We Can't Use Final Cut Pro X at Our Companies

After a day of reading the FCP and FCPX forums, tweeting, and scanning the blogosphere, two COW leaders had a lot to talk about. Rich and Walter are not casual Final Cut Pro users... they've used it since version 1 and literally built their businesses using Apple tools. For them, today was the end of an era (Final Cut Studio and Final Cut Server were removed from sale). While both hope for the future, they each have strong opinions why they can't implement Final Cut Pro X into their postproduction facilities as it stands at release.

  06/22/2011
Author: Walter Biscardi and Richard Harrington
Business & Marketing
Good post is good postGood post is good post

Tim Wilson says, "I'm always going to place my bets on the people trying to get it right, rather than the people who say it shouldn't be done at all." Creative COW Magazine's editor extraordinaire relates his musings on the latest technology and our reasons for always forging ahead into new innovations.

  12/13/2010
Author: Tim Wilson
Apple Final Cut Pro
A Few Bugs in Apple Final Cut Pro 6A Few Bugs in Apple Final Cut Pro 6

Creative COW Leader Jeremy Garchow is one of the COW's most frequent posters. "I work in Final Cut Pro all day every day," he says, "and often all night too. These are a few of the issues I've found with Final Cut Pro 6. I assume that Apple will take care of these soon, but until then, here are some tips to help you watch where you step."

  11/14/2007
Author: Jeremy Garchow
Motion Graphics - How Do I?
The World of Post ProductionThe World of Post Production

The old adage says 'cheaper, faster, better - pick any two.' But is it still true? David Roth Weiss isn't sure anymore. Still, there's something clearly missing in production circles. Veteran director/editor David Roth Weiss looks at what's changing in the world of post production - and what's not.

  06/10/2007
Author: David Roth Weiss
Pinnacle CineWave
CineWave v4.5CineWave v4.5

Apple has really changed the face of Post Production with the power and affordability of Final Cut Pro. In Creativecow leader, Walter Biscardi's view, the real power of the product is its flexibility. From offline to uncompressed HDTV, from laptop to desktop, FCP gives us unparalleled flexibility as creators. Recently Walter took FCP on the road for a three day corporate shoot and found it to be a major tool in the project.

  02/04/2004
Author: Walter Biscardi
Media 100 844/X
Media 100 & PegasusMedia 100 & Pegasus

In 1994 Media 100 revolutionized the video post production industry by bringing broadcast quality finishing to the computer desktop for the first time as the initial step in democratizing video. Can they do it again? How does the new Mission and Vision fit with the original vision that drove Media 100? Or was the sale of Cleaner and other software products to focus on the "Pegasus" project a mistake?

  11/18/2001
Author: Philip Hodgetts
Creative COW Magazine is copyright 2006 - 2014 by Creative COW®. All rights are reserved.
No reprint rights are granted except to educational institutions such as universities, colleges,
art academies and other training academies. All other rights are expressly reserved.
[Top]