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Business Secrets & Success Issue : Creative COW Magazine

64 pages (9mb/print vers., 11mb/spread vers.)
Creative COW Magazine : Business Secrets & Success Issue
Adobe Returns to Mac
Top Production and Post Production Artists Share their Moneymaking Secrets
Planning a Music Video Shoot
Shooting Successful Interviews
Streamlining Approvals In Adobe Premiere
Microsoft Enters Pro Graphics Market
Building a Modern Edit Suite
P2 at the History Channel
& much more...

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Articles in this Issue

Windows Hardware & Software
Adobe Production Studio Comes to the MacAdobe Production Studio Comes to the Mac

Adobe's Simon Hayhurst, Director of Product Management for Dynamic Media, takes Creative COW inside the Production Studio's journey across platforms. How much of it? Premiere Pro? Encore DVD? Yes, ALL of it! The Adobe Production Studio software bundle finally comes to the Mac.

Feature   02/27/2007
Author: Tim Wilson
Letters to the COW Team
Big Changes for the COW in 2007Big Changes for the COW in 2007

Two software and systems engineers join the COW; COW news podcast returns; Bob Zelin given a pen.

Editorial   02/06/2007
Author: Kathlyn Lindeboom
Business & Marketing
Communicating Ideas That SellCommunicating Ideas That Sell

Moneymaking tips from a professional advertising writer. Chances are, your business has a website. Has it ever brought you a client? Has a brochure ever won you new business? If they haven't, you are probably breaking one or more of the rules that Mac lays out in this article. Even if you have gained paying clients but still want more, then you will want to read this article - it's a moneymaker.

Tutorial   02/06/2007
Author: Mack Aston
Event Videographers
Capturing Live Music for VideoCapturing Live Music for Video

People write long and detailed books on this subject for good reason: it is complex, infinitely variable, and much more an art or alchemy than a science. But even artists and alchemists have a starting point which varies depending on the intended outcome. So with that in mind, here are a few questions you can use to help you find your own starting point for capturing live music for video.

Tutorial   02/06/2007
Author: Michael Hanish
Windows Hardware & Software
Microsoft Expression Studio: Microsoft's Designs on DesignersMicrosoft Expression Studio: Microsoft's Designs on Designers

In this software review of Microsoft Expression Studio, Tim Wilson takes a look at what sort of leverage Microsoft could put behind its new software package, Microsoft Expression Studio... Adobe is the 800 pound graphics gorilla, with massive market share among designers. Meet Microsoft, the 8 thousand pound gorilla. They're coming - and they're going to keep on coming. Microsoft's Expression Studio includes Expression Media, Expression Web, Expression Design and Expression Blend. Microsoft says the suite is targeted at creative pros, not business.

Review   02/06/2007
Author: Tim Wilson
Adobe Premiere Pro
Streamlining the Review and Approval Process with Adobe Premiere ProStreamlining the Review and Approval Process with Adobe Premiere Pro

In this Premiere tutorial from The Creative COW Magazine, Aanarav Sareen, a top Adobe Premiere Pro Editor / Consultant, shows you how to get paid faster, while opening up some surprising and powerful features unique to Premiere Pro.

Tutorial   02/06/2007
Author: Aanarav Sareen
Adobe After Effects Expressions
After Effects Expressions SimplifiedAfter Effects Expressions Simplified

In this After Effects tutorial from The Creative COW Magazine, see through the confusion of After Effects Expressions with just a few simple steps.

Tutorial   02/05/2007
Author: Andrew Kramer
Business & Marketing
How Can I Make Money In A Glutted Market?How Can I Make Money In A Glutted Market?

In this business article from The Creative COW Magazine, Bessie gives some great business advice answering a question from one of the members.

Business   02/05/2007
Author: Cowdog
Motion Graphics
Get What You Need While Shooting InterviewsGet What You Need While Shooting Interviews

In this Creative COW Magazine article, 25-year industry vet Joe Womble helps you cover your bases while shooting interviews for every kind of video.

Tutorial   02/05/2007
Author: Joe Womble
Panasonic HVX - HPX (P2)
P2 Tapeless Workflow Helps Rewrite HistoryP2 Tapeless Workflow Helps Rewrite History

In this real world camcorder review from The Creative COW Magazine, editor Shane Ross uses his work for The History Channel to illustrate end-to-end workflow using P2 media and the Panasonic HVX-200.

Review, Feature   02/05/2007
Author: Shane Ross
Business & Marketing
Finding the Way to Real Money - Full TimeFinding the Way to Real Money - Full Time

Industry pros reveal how they got ahead and ways to stay there... Tim Wilson reveals some professional business secrets video and effects artists have shared with him over the years of how they have come to make money doing the work they love to do.

People / Interview, Business   01/16/2007
Author: Tim Wilson
HD High-End
Building a Modern Professional Editing RoomBuilding a Modern Professional Editing Room

In this Creative COW magazine article Bob Zelin discusses what it takes to build a professional, modern, nonlinear editing machine room. Bob covers storage, monitors, scopes, audio mixers, routing, power, cables and more.

Tutorial, Feature   01/16/2007
Author: Bob Zelin
Business & Marketing
Clients or Grinders: The Choice Is Yours -- Understanding the Three Market TypesClients or Grinders: The Choice Is Yours -- Understanding the Three Market Types

In this article, Creative COW co-founder Ronald Lindeboom explores a concept that will empower your negotiations, streamline your client acceptance policy and give you a near-failsafe system for spotting winning clients and quickly avoiding time-consuming grinders. This simple formula is so basic and easy to understand that once you see the concept, you will probably say: "I know this!" -- and you do, you see it working everyday in your business and in your life.

Tutorial, Feature, Business   08/06/2006
Author: Ron Lindeboom


Writers in this Issue


Aanarav SareenBob ZelinJoe WombleKathlyn LindeboomMacDonald King AstonRonald LindeboomShane RossTim Wilson


Issue Sponsors
1Beyond
Adobe
AJA
Artbeats
Blackmagic Design
CalDigit
Ciprico
Convergent Design
DigitalAnarchy
HD Sound Tools
LaCie
Matrox
NewTek
Panasonic
ProMax
SmartSound
Sony
VideoGuys
Wondertouch
Creative COW Magazine is copyright 2006 - 2012 by Creative COW®. All rights are reserved.
No reprint rights are granted except to educational institutions such as universities, colleges,
art academies and other training academies. All other rights are expressly reserved.
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